In the retail industry, independent businesses on Amazon have seen a boom in sales as much as 60% during the benchmark Black Friday weekend year for year, and this is expected to progress as 62% of shoppers in the United States and 49% worldwide say that they are more likely to purchase goods online than before the pandemic.
It’s widely accepted nowadays that most if not all industries are not only seeing intermediary changes but are entering into what experts have dubbed the “New Normal.” Changes in various fields such as working remotely, spending more on digital marketing, and using apps and tools to accomplish many of our daily tasks are just some of the developments that are here to stay for the foreseeable future.
In conclusion, it goes beyond the assumption that both consumer and provider trends, behaviors, and processes have been greatly affected by the Novel Coronavirus outbreak (2019-nCoV). In reaction to this, the commercial world has seen several changes in both the market and businesses, particularly with regards to technological and digital implementations across all departments and fields of business.
COVID-19 now serves as an urgent call to action for business owners to keep up with the trend and no longer rely primarily on brick and mortar storefronts, print and radio marketing, and face-to-face interactions for sales and customer service. This shift, however, need not be unassisted, as there are several tools and online courses that allow business owners, service providers, and basically any organization with something to offer the market to have a better perspective on the digital playing field, allowing them a more straightforward path on which to plan and implement these changes.